callmeslick wrote:repeated out of sheer frustration....she doesn't want the logo changed. She merely suggested that they should be focusing on the culture instead of the logo.
First off, I think that Husky looks like any other more aggressive modern sports logo of recent vintage. But isn't that the problem? Objectifying and gift wrapping sports aggression? For wads of money?
The culture in most athletic departments seems to be for the sole purpose of fostering testosterone laced aggression just to WIN, WIN, WIN, just so's your school is THE top dog over everyone else, at any price. Corporations like Nike and Adidas are driving it full force with their "sponsorship", not something that was very prevalent 30 years ago. It really helps their bottom line in the sales department too. Just look at all the stadiums and arenas that were built with corporate money and are branded with corporate logos. Our very own football stadium is called Reser Stadium. So that need to win has become
necessary so that these companies can get a
return on their "investment" and sell more sports gear. So when aggression is amped up for the purpose of winning, so follows sexual aggression. Sick.
http://yesmeansyesblog.wordpress.com/20 ... ooks-like/
http://www.forbes.com/sites/bobcook/201 ... e-culture/
The money pouring into collegiate athletics is a little over the top don't you think? I thought the purpose of college was to get an education, not to make sports warriors with attitudes. But sadly, money is God over all else, including common sense. You don't think that athletes get an attitude and a sense of entitlement because of their stature in the school? Yep. The department will protect them, even if they get into trouble with the law. A lot of "trouble" tends to get shmoozed over and buried when it happens. I've seen it happen over and over in our little college town.
Duper reminded me of our own local example of the morphing of the sports logo into more and more aggressive styles.
When I was in school in 1978, Benny looked like this. The 1950's idea of a cute, collegiate logo. I'm not saying it was sporty looking and it was almost too
sacchariny, but it was done by a professional Disney artist and it was accepted for decades as the logo. The U of O Duck was modeled after Donald Duck too, another Disney character. They tried
Duck Vader in 1993, but it flopped. I guess U of O had more sense.
But then 1993, Benny was changed to this. Starting to look pretty pissed off at the world.
How Benny looks today in 2013 with the "new" makeover. Kinda looks like a pissed off beaver facing into a windstorm don't you think?