So you've got the NFL license but then get knocked back attempting to bag the NBA license, and you just happen to be the largest games publisher in the world - what do you do? Run out and poach another sports license!
The Arena Football League and Electronic Arts have entered into an exclusive agreement to produce an AFL video game in time for the start of the 2006 AFL season that also allows EA to share in the proceeds of future expansion team sales. Terms of the deal were not disclosed.
"Once again, we are partnering with an industry leader who believes in the AFL philosophy and its growth potential. To the extent that EA helps grow the AFL, they participate in that growth through the increased value of future expansion teams," said Commissioner David Baker. "EA is the videogame industry's gold standard. Arguably, nothing is more important to reach the younger male demographic that we are so strong in than video games. For our core fan, this is akin to a network-television agreement."
Over the next four years and beginning with the 2005 AFL season, EA will partner with the AFL on media and retail marketing, and produce AFL games, the first to be available to consumers at the start of the 2006 AFL season.
EA Games: Buy Everything!
This is getting a bit to much. Pretty soon we will have only 2 major companies who own everything and the games will all SUCK!